EFFECTIVE DATE: 25th May 2018
This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information in compliance with the General Data Protection Regulation (GDPR) and other applicable data protection laws in the United Kingdom. Please read this Privacy Policy carefully. By accessing or using our ecommerce website (the "www.kennedywildbirdfood.co.uk"), you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use the Site.
INFORMATION WE COLLECT
We may collect personal information from you in various ways when you interact with our Site. The types of personal information we may collect include:
- Contact information, such as your name, email address, phone number, and shipping address.
- Payment information, such as your credit card details or other payment method information.
- Account information, such as your username and password.
- Demographic information, such as your age, gender, and interests.
- Website usage information, such as your IP address, browser type, referring/exit pages, and operating system.
- Other information you voluntarily provide to us.
HOW WE USE YOUR INFORMATION
We may use the information we collect from you for various purposes, including:
- Providing and maintaining the Site's functionality.
- Processing and fulfilling your orders.
- Personalizing your experience on the Site.
- Sending you marketing and promotional communications.
- Responding to your inquiries and providing customer support.
- Improving our products, services, and overall user experience.
- Protecting against fraud and unauthorized access.
- Complying with legal obligations.
LAWFUL BASIS FOR PROCESSING
We will only process your personal information when we have a lawful basis to do so. The lawful bases for processing include:
- The processing is necessary for the performance of a contract with you or for taking steps at your request before entering into a contract.
- The processing is necessary for compliance with a legal obligation.
- The processing is necessary for the purposes of our legitimate interests, except where overridden by your interests, rights, and freedoms.
- The processing is based on your explicit consent, which you may withdraw at any time.
INFORMATION SHARING AND DISCLOSURE
We may share your personal information with third parties in the following circumstances:
- With service providers and vendors who assist us in operating our business and providing services to you, like DHL, Payment Gateway
- With our business partners for marketing and promotional purposes, only if you have given your consent.
- With law enforcement agencies, government authorities, or other third parties if required by law or to protect our legal rights.
- In connection with a merger, acquisition, or sale of our company assets, where your personal information may be transferred to the acquiring entity.
- Cookies and Similar Technologies
- We use cookies and similar technologies to collect information about your browsing activities on our Site. These technologies help us analyze trends, administer the Site, track users' movements, and gather demographic information. You can control the use of cookies through your browser settings or other opt-out mechanisms.
DATA SECURITY
We take appropriate security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
YOUR CHOICES AND RIGHTS
You have certain choices and rights regarding the personal information we collect about you. You can update your account information, opt-out of marketing communications, and exercise other rights by contacting us using the information provided at the end of this Privacy Policy.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this Privacy Policy at any time. Any changes will be effective upon posting the updated Privacy Policy on the Site. Your continued use of the Site after the changes are posted indicates your acceptance of the revised Privacy Policy.
DATA TRANSFERS
We may transfer and store your personal information outside the European Economic Area (EEA), including to countries that may not provide the same level of data protection as your home jurisdiction. When transferring your personal information, we will implement appropriate safeguards to ensure its security and compliance with applicable data protection laws.
DATA RETENTION
We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. We will securely delete or anonymize your personal information when it is no longer needed.
YOUR RIGHTS
Under the GDPR, you have certain rights regarding your personal information. These rights include:
- The right to access your personal information and receive a copy of the data we hold about you.
- The right to rectify inaccurate or incomplete personal information.
- The right to erasure of your personal information under certain circumstances.
- The right to restrict or object to the processing of your personal information in certain situations.
- The right to data portability, allowing you to obtain and reuse your personal information.
- The right to withdraw your consent at any time when we rely on consent as the lawful basis for processing.
- The right to lodge a complaint with a supervisory authority if you believe your rights have been violated.
SECURITY MEASURES
We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
THIRD-PARTY LINKS
Our Site may contain links to third-party websites or services that are not controlled or operated by us. This Privacy Policy does not apply to those third-party websites or services. We encourage you to review the privacy policies of those third parties before providing any personal information.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to modify this Privacy Policy at any time. Any changes will be effective upon posting the updated Privacy Policy on the Site. Your continued use of the Site after the changes are posted indicates your acceptance of the revised Privacy Policy.
DATA CONTROLLER
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Address: 74 Station Road, Deeping St. James, PE6 8RQ
Telephone: +44 (0) 1778342665
Email: dataofficer@kennedywildbirdfood.co.uk
Company Registration Number: 14456146
VAT Registration Number: GB431730621
ICO Data Protection Registration Number: ZB558418